During the global recessionary crisis, the automobile industry had been one of the hardest-hit sectors all over the world. So it is only natural that in the post-recession period, the spotlight would be on this industry and how it performs and markets itself in a resurgent economy. Spend on advertising is generally regarded as one [...]

Since the advent of the internet, online searches since have simplified our lives not only by enlightening us with an exquisite wealth of knowledge, but also by making us competitively aware of the world around us. That has now been worthily substituted in recent times with mobile search as mobile devices rule the roost in [...]

Mobile broadband has revolutionized the way business is done today. This new version of internet technology is also the quickest way to stay connected to the rest of the world today. If internet has defined the way how the global community can stay connected in this diverse planet, mobile broadband in a sense has redefined [...]

No matter what kind of business you own, increasing the size of your customer network and gaining new sales leads is the only way to keep your business running profitably.  One of the safest ways of doing that is to opt for good old e-mail marketing. Indeed, there is nothing like sending e-mails about your [...]

Smartphones are here to stay and they are redefining our needs, be it social networking, marketing or advertising. In fact, the mobile advertising has received such a phenomenal user response in the last few years that it looks well poised to soon pass Internet marketing as world’s most popular marketing media. Contrary to popular belief, [...]